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Holiday Cards-Why You Should Send Them With all the emails, phone calls, tweets, texts, Facebook posts and social networking opportunities, you would think that sending of holiday cards would fast become a lost art. Rather, the personal connections created by holiday cards are becoming more significant than ever and here are some reasons why. You should put in some small additional effort into growing and maintaining your relationships. You might have followed up on your final meeting by making a call, but that’s become expected. You have to work at strengthening relationships and holiday cards will do just that. When you remember someone with a thoughtful holiday greeting, you are letting them know that they mean a lot to you. Taking some time to deal with and send them a card shows them that they are important for you and your business. It takes much effort to build loyalty and even more to maintain it. Closing that first sale is vital, but you want that client to return. You don’t want them going to another company; you simply want them to think that you’re offering them the best in quality, cost, service, and service or product. To be certain that they just think of you; you should earn their trust and maintain their loyalty. Sending them holiday cards will make them know that they matter to you. Better still, remember them with private birthday cards, thank you cards and anniversary cards throughout the year for keeping your name memorable and retaining their royalty.
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It has been shown that people ignore more than half the emails they receive every day. Unless they are trying to find an email from you or are getting something free in a discount that they need, they will only peek at emails and delete them. Custom imprint holiday cards that are sent through the mail and addressed to the person getting them will always be appreciated and opened. Throughout the vacations, these cards are often exhibited for everyone to see. What better way to market your company to those that matter.
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We have all made the excuse that we do not have enough time to choose, address and send holiday cards. However, this once a year ritual would be well worth the effort in the event that you would like to remain connected with clients, friends, family and business associates. Take time now to go ahead and choose a design that includes thoughtful custom imprinted verses and your personalization. Round up your mailing list and also use this chance to update our mailing addresses. You might even enjoy remembering each addressee as you put your surprise holiday card into the envelope. With some bit of effort and time spent, you may reap the benefits of lasting partnerships and stronger relationships.